Hello, my name is

Ayoub Tazi

Marketing Manager

About me

Experienced digital marketing specialist with 7 years in the field, recently promoted to Product Manager. Proficient in email, social media, content marketing, and SEO with a focus on achieving measurable results. Demonstrated success in setting and exceeding KPIs, managing budgets, and delivering a positive ROI. Strong communicator and problem solver, skilled in collaborating with cross-functional teams for product development and growth.

Who is a marketing manager?

Simply put, a marketing manager is a person who oversees the marketing aspect of a business. The person has to lead the marketing efforts for a business. Though the duties of a marketing manager may vary widely depending on the size and nature of an organization, he/she is responsible for creating awareness about the brand, evaluating market demand, organizing and managing campaigns, promoting products/services, brand development, and positioning, planning and executing marketing strategies, etc.

A marketing manager, he/she take charge of all marketing campaigns for the company/department. Working closely with executives, I develop comprehensive budgets, expense estimations, and targets, aligning creative direction with the company’s strategic goals. I prepare a roadmap for advertising and sales promotion, specifying the channels of distribution for goods and services.

My role extends to creating and implementing marketing strategies and inventive tactics across various channels. I manage public relations, addressing internal and external challenges as they arise. Promoting the business, product, or service, I organize promotional events to ensure the right message reaches the right audience, attracting prospective customers and retaining existing ones.

What I do

From understanding your requirements in marketing strategist with expertise in digital advertising, brand optimization, and e-commerce. Discover more about my capabilities and contributions

Strategic Marketing Leadership

Formulated a three-year strategic plan, setting goals and steering growth initiatives.

Web Development & SEO Mastery

Built websites from scratch and orchestrated SEO strategies for enhanced online presence.

Digital Advertising Proficiency

Managed Google Ads, Facebook Ads, Pinterest, and Twitter for optimized exposure and lead generation.

Social Media Management

Successfully managed diverse platforms, ensuring brand consistency.

Engaging Content Creation

Crafted insightful content, spotlighting projects and industry insights.

Event Coverage and Promotion

Attended events, captured visuals, and promoted organizational capabilities.

Client Relationship Cultivation

Conducted proactive client video meetings to ensure satisfaction.

Design and Branding Expertise

Crafted professional business materials for the team.

Visual Storytelling through Videos

Harnessed videos for impactful online presence.

Client-Centric Approach

Prioritized client satisfaction, feedback, and expectations.

Efficient CRM Management

Utilized CRM for streamlined interactions.

Seamless Communication

Managed email accounts and facilitated effective communication.

Team Management

Demonstrated excellence in strategic planning, talent acquisition, and team management.

Analytical ROI Driver

Conducted tests, collected and analyzed data, and achieved maximum ROI in paid search campaigns.

Email Marketing

Demonstrated success in achieving and surpassing key performance indicators (KPIs), ensuring impactful and measurable email marketing outcomes.

Skills

Email marketing,
90%
SEO / ROI / KPIS
95%
PPC advertising
95%
Social media marketing
98%
Content marketing
89%
Web Development
96%
Adobe Creative Suite
92%
CMS expertise
96%
E-commerce
96%
Microsoft Office
96%
Video editing
62%

My Experience

2022-2023

Nucleus exhibitions and event 

MARKETING MANAGER

Leading Marketing Manager at Nucleus Exhibitions & Events, Dubai, since December 2022. I drive strategic marketing initiatives, manage digital advertising, and ensure a strong online presence through web development and SEO. Expert in client relations and brand consistency.

2022

Group of tent jumeirah restaurant

Digital Marketer Specialist

Digital Marketer Specialist at Tent Jumeirah Restaurant from September to December 2022. Orchestrated dynamic social media strategies, managed web development, and optimized online ads for increased engagement and leads.

2020 - 2022

Bawe Agency

Founder - BAWE AGENCY

Founder of BAWE AGENCY, Algeria, from July 2020 to August 2022. Managed e-commerce operations, executed digital ad campaigns, and provided graphic design services. Led a diverse team in video editing, sales, and design.

2018 - 2020

UBIK Community

PPR & Marketing Manager

PPR & Marketing Manager at UBIK Community from January 2018 to June 2020. Led strategic planning, talent acquisition, and team management. Specialized in the entire product development lifecycle, consistently delivering outstanding results.

2016- 2018

UBIK Community

Social Media Marketing Specialist

Social Media Marketing Specialist at UBIK Community from June 2016 to January 2018. Drove optimization strategies, conducted keyword research, and collaborated effectively for impactful SEO campaigns. Achieved measurable goals and consistently delivered exceptional results.

Portfolio